According to new research by Harvard professor David Ngwe, some retailers use “fictitious pricing,” a practice where retailers list an original price on a product that does not truthfully reflect prior selling...
As the competition in the industry grows tighter, e-commerce stores are doing their best in finding new and efficient ways to promote themselves. They’ve tried digital ads and email marketing (which is, without a...
Whether you’re a small business or a global brand, there’s one thing you absolutely need to leverage to grow your digital presence: Instagram marketing.