Officially: IKEA will open the first store in Kiev in 2019

Officially: IKEA will open the first store in Kiev in 2019

12.09.2018 12:10
  2307
Ukrainian Retail Association

Swedish furniture giant IKEA officially confirmed plans to open the first store in Ukraine already in 2019. The Kiev store will operate in new for the company city-store format and will be located in the shopping and entertainment center Ocean Mall.

Ukraine will become one of the first markets where IKEA will open a store in a new format: along with France, Britain, Denmark, the US and China, according to the official company press-release. The company goes to the stores format that is smaller in size and located in the city central part. The goal is to satisfy the modern consumers’ demands who want to make purchases closer to home, as well as online due to the urbanization spread and the new technologies development.

“We are pleased to announce our next steps in the Ukrainian market. Our team has chosen the most favorable business model, which will enable IKEA to implement plans in Kiev in the near future, taking into account the market research and consumer preferences results. Our customers will get acquainted with the new IKEA approach to creating a better life for as many people as possible in the city-format store,” Stefan Vanoverbeke, IKEA Southeast Europe CEO (the company that will operate on the Ukrainian market) commented.

The Ukrainian buyers IKEA will offer attractive design products wide range, as well as services and solutions list for the home as it was also noted in the company.

Reference. Swedish IKEA is one of the world’s largest retail chains for furniture and household goods. The IKEA Group owners are INGKA Holding B.V. and structures under its control. IKEA Group is the world’s largest household goods retailer with 355 stores in 29 countries. In fiscal year 2017, 936 million people visited IKEA Group stores.

IKEA South-Eastern Europe implements IKEA’s retail business strategy in Croatia, Serbia, Romania, Slovenia and Ukraine. IKEA Southeast Europe is the IKEA Group (Ingka Holding B.V.) part, the largest IKEA franchise in the world.

Read more –

The ice is broken: the story of the Swedish giant IKEA’s entry Ukraine


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