Get ready for the sales season at 100%
Join the RAU workshop “Sales season 2024: how to get the most from retention marketing” and learn about the best tools to maximize results.
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Marketing
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Retail Hacks by Arricano: To like or not to like? It is better to click
Marharyta Danylets, Arricano Digital Manager talks about testing the Eskimi DSP programmatic advertising and about the Arricano digital course for a year.
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Retail Hacks by Arricano: Black Friday in Prospekt shopping mall: fast communications and queen’s gambit
Olena Obukhivska, Communications Director of Arricano: The attributes of a classic “Black Friday” are always excitement, discounts and queues. This is such a pompous day that it doesn’t require any...
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Top 5 Instagram Marketing Trends Marketers Must Know for 2019
Whether you’re a small business or a global brand, there’s one thing you absolutely need to leverage to grow your digital presence: Instagram marketing.
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Top-10 Marketing Trends to Watch in 2019
Marketing is being shaped by emerging technologies, methods and patterns.
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5 Retail Trends That Will Transform the Industry in 2019
Growing up, my town’s local shopping mall was a bustling hub of commerce, chock full of busy shops and pesky tweens. But today, half the place has been gutted — it looks like an empty morgue of stores now.
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5 Marketing Trends To Pay Attention To In 2019
At each of my last three keynote addresses, I was asked this simple question: “What do you think is going to happen with marketing next year?”
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“Free cashbox” from a top-manager: McDonald’s office workers spent the day at the restaurant
The company’s office workers turned into ordinary restaurant employees for one day around the world, on McDonald’s Founder’s Day. Why did they do it?
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#FreeSentsov: how the Ukrainian business speaks out in political prisoners support
Domestic entrepreneurs are beginning to get used to the think that consumers have changed in recent years. Now we can win their loyalty not only with discounts and sales, but also with the patriotic civil position...
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Why “promo drug” is dangerous for a retailer and how not to “get hooked” on it.
Dmitry Logginov, co-founder of the creative agency Michurin, about what the trademark is different from the brand, and why discount promotional campaigns don’t make customers loyal to the retailer.
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The main competitor Nike and Adidas — Under Armour — entries Ukraine
MD Group will enter the Ukrainian market one from sportswear most technological brands — the American Under Armour.
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The Future of Shopping: FIVE Predictions for 2017
As we move into the new year, it’s time to look ahead and predict what’s in store for the retail industry as it races to stay relevant in the Age of Amazon.
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