Programm of the RDBExpo-2017: day 1

Performances detailed program on the first day of the Retail&Development Business Expo – 2017 exhibition.

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APRIL 6, 2017

09:00 — 09:45   Participants registration. Morning coffee

09:45 — 10:00   Exhibition opening. Greeting (Welcoming speech)

CONFERENCE HALL 1

SESSION № 1

10:00 — 12:00 MARKETING AND PR AS ART OF SALES

10:00 — 10:20     presentation / D.Bazanov and D.Logginov “David is against Goliath.

Non-standard creative solutions as the company’s communication strategy element”

10:20 — 10:40  presentation / O. Nosova and E. Lutskaya “PR and celebrities for brand retail”

10:40 — 11:00  presentation / T. Dadochkina and E. Yakovenko “Working with Opinion Leaders”

11:00 — 12:00 Format: panel discussion

Event marketing features

Relation marketing. Work on prospect

Crisis communications: as to the retailer to keep reputation

12:00 — 12:40 COFFEE  BREAK

SESSION № 2

12:40 — 14:30   DEVELOPMENT. NEW SEC CONCEPTS

12:40 — 13:10   presentation / V. Varenik “Development. Performance management. Indicator N.O.I Segment as SEC tenant-mix evaluation”

13: 10—13: 30   presentation / R. Tsurkan «CBRE. The new SEC planned opening. Influence on the market»

13:30 — 14:30   Format: panel discussion

SEC as the platform for impressions receipt

New SEC conceptual features

SEC and retailers interaction

14:30 — 15:30 COFFEE BREAK

SESSION № 3

15:30 — 17:30 THE INTERNATIONAL COMPANIES EXPERIENCE IN UKRAINE

Market assessment and development prospects

Ukrainian market entry strategy

Difficulties on the work in the Ukrainian market

Development plans for the next 5 years

CONFERENCE HALL 2

SESSION №1

10:00 — 12:00 DOING BUSINESS IN UKRAINE

10:00 — 10:25 presentation / Y.Drogovoz “Doing business in Ukraine: problems and prospects in the fiscal policy sphere”

10:25 — 10:40 presentation / I.Kalnitskaya “How to protect your business during inspection by the supervisory authority”

10:40 — 11:00 presentation / M. Merkulov “The risks leveling”

11:00 — 12:00 Format: panel discussion

Ukrainian start up.  Investments sources

The main changes in the legislation 2017 and its influence on a retail and development

Tax barriers. How not to be closed, continue to develop

12:00 — 12:40 COFFEE BREAK

SESSION №2

12:40 — 14:30 MULTI—CHANNEL IN THE RETAIL

12:40 — 13:00 presentation / K. Chenkalov “Supply chain management”

13:00 — 13:20 presentation / K. Kostur (the topic is being specified)

13:20 — 13:40 presentation / Epicenter top-manager (topic to be confirmed)

13:40 — 14:10 presentation / I. Yarova “National online promo in one click”

14:10 — 14:30 presentation / I. Bachurina “E-commerce trends in the premium-segment in 2017”

14:30 — 15:30 COFFEE BREAK

SESSION № 3 — UNDER THE FRANCHISE GROUP AUSPICES

14:40 — 16:40    FRANCHISING. OPPORTUNITIES FOR BUSINESS

Format: panel discussion

Opportunities and business development prospects on the franchise

How to create the franchise

Work standards in chain: myth or reality

Franchising packet. How to be protected from unfair competitors

21:00 — 00:00 VIP PARTY (a buffet reception, an entertainment program, partners prizes draws)

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