Programm of the RDBExpo-2017: day 2

Performances detailed  program on the  second day  of  the  Retail&Development  Business Expo – 2017 exhibition

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APRIL 7, 2017

9:00 — 10:00    Participants registration. Morning coffee

CONFERENCE HALL 1

SESSION  №1

10:00 — 12:00 SALES MANAGEMENT IN THE RETAIL

10:00 — 10:20   presentation / V. Klichanovsky “Emotional retail”

10:20 — 10:50   presentation / O. Pishchak “Sales independent research in 100 key retail chains pharmacies in Kiev. Rating”

10:50 — 11:10   presentation / (the speaker is specified) “Loyalty to the company through building personal relationships with the buyer”

11:10 — 12:00    Format: panel discussion

Active sales — an any crisis effective way out

Discount systems that lead to a sales increase or decrease

12:00 — 12:40 COFFEE BREAK

SESSION №2

12:40 — 14:30 HR—BRAND. MANAGEMENT BY THE FUTURE TEAM

12:40 — 13:00   presentation / I. Stepanov (the topic is being specified)

13:00 — 13:20   presentation / N.Dmitrenko “Internal PR. Employees attraction to the company development”

13:20 — 13:40 Presentation / V.Poddubny “Artificial Intelligence and HR-processes automation — threat or salvation for HR”

13:40 — 14:30   Format: panel discussion

What creates a HR-brand: the company history, trends, employees or owner identity?

Personal contact difficulties. As to top management to speak one language with personnel

The long-term relations forming with employees

14:30 — 15:30 COFFEE BREAK

SESSION №3

15:30 — 17:00 DISTRIBUTION FUTURE

Distribution business development prospects

Distributor’s choice and assessment criteria

New decisions in distribution for effective development

The relations creation between the producer and distributor

CONFERENCE HALL 2

9:00 — 10:00   Participants registration. Morning coffee

SESSION №1

10:40 — 12:00 MADE IN UKRAINE.  THE UKRAINIAN RETAIL REALITIES

10:00 — 10:20   presentation / K. Byakova (the topic is being specified)

10:20 — 10:50   presentation / T. Fischuk “PR tools for Ukrainian brands promotion”

10:50 — 12:00    Format: panel discussion

Whether the Ukrainian retailer can compete with the western brands

Interaction with SEC

The main tendencies in “made in Ukraine”

The development prospects on the European markets

12:00 — 12:40 COFFEE BREAK

SESSION № 2

12:40 — 14:30 CONCEPT STORE

12:40 — 13:10   presentation / V.Stepanenko “The store concept choice. Building an emotional retail brand»

13:10 — 13:30  presentation / V.Klichanovsky “Lighting for the right associations creating”

13:30 — 13:50  presentation / N. Chumak (the topic is being specified)

13:50 — 14:30    Format: panel discussion

Retail merchandising errors and as to correct its

Brand retail-concept. With what to begin it

Modern decisions for retail shops

14:30 — 15:30 COFFEE BREAK

SESSION №3

15:30 — 17:00 INNOVATIONS AND DECISIONS FOR THE RETAIL

15:30 — 15:50   presentation / Speaker from Agromat “Rebranding. Brand new image”

15:50 — 16:10   presentation / speaker from Ukrposhta (the topic is being specified)

16:10 — 16:35   presentation / ” Purchases electronization — double blow, double profile“

16:10 — 16:35   presentation / speaker from ITBZ (the topic is being specified)

17:00 — 17:15    THE EXHIBITION CLOSING

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