The nominees for the “Best shop-concept of the Year” award were determined

The nominees for the “Best shop-concept of the Year” award were determined

23.08.2018 08:00
  381
Іван Зайцев

The application for participation in the nomination could be submitted by any company that from July 1, 2017 to June 30, 2016, conducted a reform or reconception of at least one of its stores.

This year, the list of nominations for the Retail & Development Business Awards was supplemented by one more contest: “The best shop-concept of the Year”. Participation in the contest is free of charge: retailers who independently nominated themselves are evaluated. The obligatory condition for participation in the nomination: during the period from 30.06.17 to 01.07.18 the retailer reformatted one or several stores, introduced a new format or other innovations. Self-promotion occurred by sending organizers the established form completed questionnaire by e-mail with an attachment of the presentation and an explanatory note. The breakdown by the activity sphere was not carried out.

The Expert Council members will be indicated when completing the questionnaire by 5 companies from among those who applied for participation in the contest. These stores reconception projects in the period from 01.07.17 to 30.06.18, in their opinion, proved to be the most effective. 5 points are awarded for the 1st place, for the 2nd place 4 points and so on. The company that scored the most points by the Expert Council voting results will become the nomination winner.

Applications for participation in the tender were submitted by the following companies:

  • Silenze Group reformatting Milavitsa stores into multi-brand boutiques brabrabra
  • Billa grocery supermarkets’ opening in a new format
  • Class grocery supermarkets’ reformatting with new departments, interior and light solutions
  • Intersport new atmosphere creating in sports stores, the shopping zones division not only with navigation, but also with design solutions
  • ISEI the boutiques for beauty products opening in fundamentally new format ISEI Beauty market
  • Adamas the chain jewelry stores reconception, the lighting and interior solutions change designed to emphasize the company values ​​
  • Rica Mira changes in the interior (interior) and exterior design of the store (the storefronts design), the merchandising system and the advertising strategy improvement
  • Window to the courtyard change the format from the “store secret place” to the store with a large showcase, an extended assortment and an external terrace
  • Spar the bank premises reconstruction for a modern grocery supermarket
  • Insize the clothing store reconception with the goal to create a modern, universal and recognizable design-concept for the chain

The awarding second solemn ceremony for the best retail and retail companies Retail & Development Business Awards will take place on September 14, 2018 at the CEC Parkovyi (16A Parkovaya road, Kiev).

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Competition full methodology

The event title partner is the VOVK clothing studios chain.

According to many experts, VOVK clothing studio chain is the # 1 among young Ukrainian clothing brands in growth terms and customer confidence. In 2016, the company won the nomination “National manufacturer of the Year of clothes for women” at the contest “Choice of the Year 2016”.

The competition winners the “Retailer of the Year” and “Person of the Year in Retail -2017” can be found by the link.

The competition winners the “Best SEC/Shopping Center Awards” and “Person of the Year in Development-2017” can be found by the link.

Contact person for registration:

Olesya Kobtseva / Client manager (+38 050 313 74 53 / o.kobceva@rau.ua)

Contact person for partnership:

Eduard Kovtun / Partnership manager (+38 073 213 50 61 / e.kovtun@rau.ua)

Read more –

RDBAwards EXPERT COUNCIL 2018


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