April, 12th 2018, Warsaw, Poland: Shopping Center Forum 2018 Exhibition & Awards

The Ukrainian Retail Association invites peoples from f companies of the retail trade, development, investors, brokers and consultants, the b2b segment companies to the Shopping Center Forum 2018.

For 12 years now, Shopping Center Forum 2018 has been organized by Evigo.com, a leader in business communication for the RETAIL market in Poland. Our media reach the management boards of the largest retail space tenants, online stores and shopping centers in Poland and CEE.
Evigo support the shopping centers leasing process,  develop communication channels for shopping centers and their tenants. Evigo.com is also the publisher of the website such as retailnet.pl and the Shopping Center Poland Magazine.

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Evigo.com has more than 5,000 business partners, including such well known names as: LPP Group, CCC, Inditex Group, H&M, Carrefour, Auchan, Piotr i Paweł, Empik, ECE, Mayland, TK Development, IKEA Center Group, Immofinanz and Atrium, as well as 400 other operators active in the modern retail sales market.

SCF 2018 Exhibition & Awards

This year’s spring edition of the Forum will be attended by ca. 1000 delegates, most of whom will be representatives of management boards of sales chains operating in the Polish and European markets. Shopping center owners and managers will also be present. The Forum is a place where they can meet state-of-the-art technology and “know how” providers for retail.

Participants of the Forum now are:

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Forum Agenda

April 11th 2018

19:00-23:00

Welcome Mixer for all Forum participants

Charlotte Menora, Plac Grzybowski 2,

00-109 Warszawa

April 12th 2018

8:00-18:00

Shopping Center Forum Networking
Shopping Center Forum 2018 Exhibition & Awards

10.30 – 16.00

Conference: In search of pathways to development: the shopping center market in the face of evolving customer expectations

10:30-11:15

Brand market entry

• Obstacles on the road to successful and efficient brand development
• Market analysis and key trends (real estate lease/purchase, logistics, legal matters, marketing, tax and HR consulting)
• Preferred collaboration models (own stores, joint-venture, franchising)• Building market position vs. market threats and cost optimization

Presentation: Szymon Łukasik, Head of Retail, CRESA

A panel discussion featuring retail chains’ management board representatives

Moderator: Radosław Rybiński, Managing Director, Evigo.com

11:15-12:00

JLL’s Customer experience walk or how customers see your shopping center based on offline and online interactions

• Has the overall customer experience with a retail facility become the key differentiator in the exceptionally competitive global market?
• What is success from customer’s perspective? What response do you expect from a customer?
• From offline to online and back! Key trends in customer-focused management.

Presentation: Virginie de-Baere, Head of Property Management, JLL

A panel discussion featuring shopping center owners and managers

12:00-12:45

Customer requirements in the omni-channel era: why standardized sales channel enhance customer satisfaction

• Pros and cons of omni-channel implementation from customer’s perspective
• Does omni-channel improve customer retention?
• What does omni-channel offer to a developing retail chain?

Presentation: Witold Podgórski, Product Manager Comarch ERP Altum and Comarch Retai

12:45-13:30

EIP: Technology trends are changing the face of the retail industry

• Business application of Mixed Reality and Virtual Reality in retail: case studies
• Key role of conventional retail stores in building customer experience and omni-channel sales: discussion panel
• Real use of Business Intelligence (BI) and Artificial Intelligence (AI) technologies in the EU market

Presentation: representative of the Management Board of EIP

13:30-14:15

Multi Development: Program Partner’s block

14:15-15:15

Retailnet.pl debate: New sales formats, technology innovations, omni-channel sales, a revolution in entertainment and dining or how retail chains are searching for new development pathways

Kazar: a case study on launching a new store format

Presentation: Artur Kazienko, President of the Management Board, Kazar

A panel discussion featuring:

Anna Wysocka, National Director, Head of Retail, JLL

Szymon Łukasik, Head of Retail, CRESA

Maciej Krzewiński, Member of the Management Board, ECC

Artur Kazienko, President of the Management Board, Kazar

Wojciech Grendziński, Vice President of the Management Board, IMS

Moderator: Radosław Rybiński, Managing Director, Evigo.com

15:15-16:00

SCF 2018 Retailers’ Awards Ceremony

Hosts:

Radosław Rybiński, Managing Director, Evigo.com,

Wojciech Wojnowski, Managing Editor, Shopping Center Poland Magazine, Retailnet.pl, Evigo.com

19:00-1:00

After Party for Forum participants with VIP card

Hard Rock Cafe
Złota 59, 00-120 Warszawa

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Read more –

RETAIL & DEVELOPMENT BUSINESS EXPO – 2018